Jason Reader, executive vice president of operations for Remington Hospitality, discusses the layered upside of the company's brand performance team – introduced to enhance post-COVID service delivery, leading to impressive guest satisfaction.
In June 2021, Remington established a brand performance team. This expert team was built to address the challenges emerging post-COVID, help turn around hotels that were struggling or in transition and ensure they are aligned with brand standards. Initially consisting of two directors overseeing Marriott and Hilton properties, the team has since expanded to nine members.
Forming strong relationships with each property, the team works alongside on-site staff focusing on core service delivery, training and brand initiatives. By creating a strong brand performance team, hoteliers can help improve guest service scores while driving internal excellence with a powerful resource for hotel leaders.
To learn more about unlocking the full upside of brand performance, click the play button below.
Episode sponsored by Remington Hospitality: Jason Reader