What if we told you that your customer's opinions can determine the future?
Learn how Encore utilizes data from surveys to make decisions on products and services to improve the customer experience and venue partner revenue generation. Jill Hunt, Senior Director, Enterprise Insights & Market Research,
Encore, details how trend and preference metrics drive improved performance and identify new opportunities. She also explores the benefits of sharing these insights with venue partners to assist in capital dollar spend to ensure optimized ROI on their bottom line and ROE from the events. Listen in as she highlights the upside of advances in customer research.