At an ALIS panel, four top hospitality executives discuss asset values
and their larger impact on the hospitality industry.
When discussion during an
asset value panel at ALIS was about being “cautiously optimistic,” Richard Stockton, president and CEO of Dallas-based
Braemar Hotels & Resorts, said he disagreed.
“We’re
not cautiously optimistic. We’re optimistic,” he said. “That’s everything I’ve heard over the last two days. I can’t find
something negative. It’s lower interest rates, RevPAR is growing and supply is
constrained. Maybe there’s some margin pressure, but much of that has already
been felt. We’re pretty optimistic looking forward.”
Stockton
said although cap rates have widened and the cost of capital has increased,
he’s also optimistic about both in 2024.

Maybe there’s some margin pressure, but much of that has already been felt. We’re pretty optimistic looking forward.
Richard Stockton
“The
good news is there’s an anticipation interest rates get cut. And it’s not a
direct correlation, but there’s going to be some reduction in cap rates,
coincidentally,” he said. “Now, how do you see that happening in terms of
valuation? It is when people are underwriting hotel acquisitions and when the
broker community is doing BOVs (broker opinion of values). You’re showing cap-rate compression. So,
terminal cap rates are lower than initial cap rates. That’s not something
we’ve seen for a long time, and that’s encouraging too.
“We
are in this temporarily inflated cap rate environment. It makes it a pretty
good opportunity for buyers if you can get access to capital and if you’re
willing to believe that debt costs will decrease.”
Stockton
was part of a “Boardroom Outlook: Assets” panel on the third day of the ALIS
conference. The panel also featured John Murray, president and CEO of Newton,
Massachusetts-based Sonesta International Hotels Corp.; Chris Ropko, CEO of Germantown, Tennessee-based
McNeill Investment Group; and Ben Rowe, managing partner of San Francisco-based
KHP Capital Partners. The panel was moderated by Bill Grice, president of CBRE
Hotels.
Entry points to leisure
Rowe
said before the pandemic, KHP Capital Partners had begun looking at selling
some of its higher-performing leisure assets.
“We
were worried that there was more downside risk to performance, given the
expectation that leisure travel patterns would normalize. We also saw a ton of
capital chasing those opportunities and driving up valuations,” he said. “Fast
forward to where we are today. You have seen many of those markets pull back to
some degree, and you’ve also seen valuations impacted by the cost of capital.
So, that entry point to the leisure side is starting to get a little more
interesting.”
Rowe
said the company’s primary focus right now is on urban assets. “We
like buying high-quality assets in good locations and markets that we have
conviction in for the intermediate to long run, particularly those that need a
renovation, where we can do something transformative that creates value,” he
said. “We can buy assets today that we probably wouldn’t have been competitive
on previously because a lower cost of capital buyer would have been the logical
buyer for something of that quality.”
Cash flow is king
For
Sonesta, Murray said cash flow is key for its assets, even in today’s capital
market.
“You
need to think about what you can do with your cash flow,” he said. “If you can
do a renovation, then you can try to transform an asset. You can change your
management team. Maybe you realize something’s not right with the revenue
management or the group sales process.
“You
need to believe that you can transform the cash flow of the asset. If you’re
investing and betting on better rates, that could blow up too easily,” Murray
said. “It needs to be a good asset and a good deal. Then, you factor the rates
into the capital markets and the underwriting. But primarily, it has to be a
good asset, or you need to be able to make it into a good asset. Otherwise,
rates don’t matter.”
‘Secular shift’
Ropko
said we are currently in a time of great change for the commercial real estate
industry, hospitality included.

This is a 10-year unwind, and we are literally in the middle of probably the largest secular shift in the commercial real estate industry... Hotels have had a direct result of success because of the downfall of what’s happening in the office sector.
Chris Ropko
“This
is a 10-year unwind, and we are literally in the middle of probably the largest
secular shift in the commercial real estate industry,” he said. “It’s driven
entirely by the pandemic. Look at the office sector. Look at vacancies. Hotels
have had a direct result of success because of the downfall of what’s happening
in the office sector.”
Ropko
wished there were good data to corroborate his statement, but “we all see it
every day.”
“You
can’t put your finger on it. But you know what’s happening,” he said. “You’re
not taking a one-week vacation. You’re taking a four-week vacation. One week is
vacation, and three weeks is work, but you’re working from a hotel room on the
beach. It’s a very real phenomenon.”
Ropko
also thinks that when capital markets improve, distressed assets may not
manifest themselves as people think they will.
“Those
that are in distress, we know where all those skeletons are buried,” he said.
“It’s a result of the secular shift. San Francisco, LA, New York, Chicago, look
at all those urban city centers, it’s already happened. It’s already
manifesting itself.”