Spa resort brand also gets commitment from REIT to drive
expansion regionally and nationally with new property set for Spring 2026.
SARATOGA SPRINGS, New York – The Mirbeau Companies, developers
and managers of European-inspired boutique hotel and spa resorts, have announced
growth plans propelled by strategic capital partner ERP Properties with a new
property in Beacon, New York, set for a Spring 2026 opening.
Last year, EPR Properties provided $77 million in
convertible mortgage financing to recapitalize Mirbeau’s existing portfolio as
well as over $47 million of forward funding commitments to finance the brand’s
expansion regionally and nationally.
The newest acquisition of the Mirbeau brand aided by that
investment will be Mirbeau Inn & Spa Beacon on the historic Howland estate along
the Hudson River and directly across from Newburgh, New York.
While there is no set growth timetable, Mirbeau leadership said it has other
sites under consideration.
The Mirbeau Companies, based in Saratoga Springs, New York,
is a family-run organization, whose fxecutives include Founders and Principals
Gary and Linda Dower; their sons, Chief Executive Officer Michael Dal Pos and General
Counsel Jonathan Dal Pos; and daughter, Director of Spa Operations Catherine
Sinclair.
“We expect to add another two to three Mirbeau Inn &
Spas within the next five years, but currently, Mirbeau Inn & Spa Beacon is
by far our largest and most historically significant property to date,” Jonathan
Dal Pos said. “Its legacy is rooted in the Howland family’s cultural
contributions to Beacon, including the commission of renowned architects
Frederick Clarke Withers and Richard Morris Hunt to design the Mansion. After
20 years uninhabited, the public is eagerly anticipating our revival of this
iconic estate.”

Rendering of the Mirbeau spa resort planned for Beacon, New York
Family-owned and operated for 25 years, Mirbeau properties already
in the portfolio include Mirbeau Inn & Spas in Skaneateles, New York,
Plymouth, Massachussets, and Rhinebeck, New York. The first Spa Mirbeau, a day resort
concept offering the amenities of a full resort experience to regional customers,
opened in the fall of 2017 in Albany, New York.
Growth platform
As the company has refined its properties, offerings, and
overall wellness brand, The Mirbeau Companies said it has achieved meaningful
revenue growth in recent years, averaging 31% since 2021.
“What sets us apart is that our guests engage with the full
Mirbeau experience. This results in our exceptionally high total gross revenue
per room night from combined lodging, spa, and dining operations driven by both
tourists and local day spa guests.” Michael Dal Pos said.
Along with strong spa retail sales from Mirbeau branded
products, the spa operations generate gross profit margins that they say far exceed
spa industry averages.
Through pricing that reflects the elevated quality of the Spa
Mirbeau experience — which includes amenities well beyond those of the typical
day spa — each location has effectively integrated into its local community and
dominated the regional market. This approach drives strong, year-round
operating cash flow with 75% of food and beverage revenues and 65% of spa
revenues generated by local guests.
“The success of our branded retail products and consistently
strong gift card sales underscores just how deeply the Mirbeau brand has become
part of our guests’ lifestyle,” added Michael Dal Pos. “It speaks to the trust
we’ve earned as a leader in spa and wellness, and to our ability to meet the
needs of our guests not only at our resorts but at home in their daily lives.”