Hyatt leadership changes reinforces pivot

CHICAGO – Hyatt Hotels Corp. announced several senior leadership changes as it evolves towards a more brand-focused business.

Marc Jacheet will join Hyatt on March 17 as group president, Europe, Africa and Middle East (EAME) with a full transition into his new role effective July 1. Jacheet has 25-plus years of global luxury management experience in Europe, Asia and the U.S. with consumer brands such as De Beers, Louis Vuitton, Moët & Chandon, and Evian. Jacheet also led Tiffany & Co.’s operations for both the Asia Pacific and Europe, Middle East and Africa regions. He will be based at Hyatt’s EAME Hub in Zurich and report to President and CEO Mark Hoplamazian.

Javier Águila, who has been leading Hyatt’s EAME region since 2022, is being appointed as Hyatt’s chief growth officer, effective July 1, in addition to his recently announced role as president, Inclusive Collection, effective March 1. In his new global role, Águila will oversee Hyatt’s overall growth through development strategy and execution as well as transactions. He will remain in the EAME leadership role and support Jacheet in his transition between March 17 and June 30, after which time both will fully assume their new roles and Águila will continue to report to Hoplamazian.

Jim Chu, who has served as Hyatt’s chief growth officer since 2022, will assume a new position as head of Owner Relations, effective July 1. Chu will continue to report to Hoplamazian.

Hoplamazian said bringing in business leaders with deep brand and operating expertise like Jacheet will accelerate EAME’s evolution toward a more brand-focused, high-performance enterprise. Second, he said assigning new strategic roles to Hyatt leaders like Águila and Chu “demonstrates the agile leadership capabilities we are developing for the future.”