Wyndham Hotels & Resorts CEO talks about new brand growth, how it worked with franchisees through COVID, how China's reopening will help and more.
Geoff Ballotti continues to guide the growth of industry giant Wyndham Hotels & Resorts. He sat down with Hotel Investment Today at ALIS to talk about the emergence of brands like Echo Suites Extended Stay by Wyndham and all-inclusive Wyndham Alltra, among others. He also talked about ongoing efforts to help franchisees navigate the ever-complicated business landscape and more.
ALIS video interview: Geoff Ballotti