Travel + Leisure Co. acquires Accor Vacation Club for $48.4M

ORLANDO, Florida, and GOLD COAST, Australia – Travel + Leisure Co. has agreed to acquire Accor’s vacation ownership business with 24 resorts and 30,000 members for $48.4 million.

T+L said in a statement that the acquisition of Accor Vacation Club is expected to close in the first quarter of 2024 and to be immediately accretive to earnings.

Accor will receive a percentage of vacation ownership sales revenue as a licensing fee under the exclusive licensing agreement.

Travel + Leisure Co. also receives the exclusive rights to develop new vacation ownership clubs and products utilizing the Accor Vacation Club brand across a region including Asia Pacific, Middle East, Africa and Turkey. T+L President and Managing Director of Operations Barry Robinson said the group expects to accelerate the growth of this vacation club business.

Upon deal closing, the Accor Vacation Club business line will report into Barry Robinson, president and managing director of international operations for Travel + Leisure Co., based in the company’s Singapore office.

The acquisition will create a new line of business for Travel + Leisure Co. as Accor is added to the company’s portfolio of brand affiliations, including Wyndham, Margaritaville, and Sports Illustrated. The addition of Accor Vacation Club to the Travel + Leisure Co. international portfolio increases its membership to more than 100,000 in the Asia Pacific region and grows its club resort count by approximately 40% to 77.

The Accor Vacation Club resorts are distributed across Australia, New Zealand and Indonesia under Accor brands Peppers, MGallery, Grand Mercure, The Sebel, Novotel, Mantra and Mercure in locations including tropical Nusa Dua in Bali, Indonesia, magnificent Darling Harbour in Sydney, Australia, and the capital of South Pacific adventure tourism, Queenstown in New Zealand.

“The transaction is aligned with our asset-light strategy and allows us to monetize our existing business and enhance recurring fee streams, supporting the continued growth of our franchised hotel network across Asia Pacific,” said Duncan O’Rourke, CEO for Accor MEA APAC – Premium, Midscale and Economy Division. “By selling the business to a trusted and proven operator with significant scale, we will be able to grow the business and continue to drive outstanding hospitality experiences for Accor Vacation Club members.”