Noble adds 35 Sonesta extended-stays

ATLANTA – Noble Investment Group has acquired a 35-asset portfolio of Sonesta Simply Suites totaling more than 4,000 rooms, significantly advancing the firm's branded long-term accommodations platform.

Located across 19 states and 25 markets, the hotels are concentrated in high-growth Sunbelt and corporate-demand corridors. The portfolio will convert from a brand-managed structure to a franchised model and Noble said the acquisition is immediately accretive, supported by strong in-place occupancy, stable cash flow, and an attractive basis relative to replacement cost.

“These fundamentals present a structural opportunity for Noble - to acquire at compelling yields, unlock performance through operational alpha, and deliver stable distributions while compounding long-term growth,” said Ben Brunt, chief investment officer of Noble. “This portfolio directly advances that strategy and adds meaningful scale to our platform.”

Over the past year, Noble has deployed capital into more than 100 assets across 62 markets nationwide. The platform is purposefully concentrated in locations with durable demand visibility, institutional liquidity, and operational upside—markets where Noble’s disciplined investment and operating approach drives strong, repeatable cash flow and long-term value creation for investors.

Noble was advised in connection with the transaction by Seyfarth Shaw’s hospitality group.