Midscale

Read the latest trends and developments in the midscale hotel segment through Hotel Investment Today's dedicated section. Our detailed coverage includes market forecasts, financing news, strategic growth opportunities, and more that impact this hotel segment.

News

Further cuts in 2025, 2026 US forecasts

By Jeffrey Weinstein | November 12, 2025

Job market softening, policy uncertainty and tariff costs remain near-term drags, while 2026 is expected “firm up moderately.”... Read More

News

Why international leisure has this expert optimistic

By Rob Schneider | November 12, 2025

A panel of HICAP experts talked about reasons to be excited about next year, how AI could allow hotels to reclaim inventory and the importance of flexible models for hotels.... Read More

News / Contributed Perspectives

Turning a struggling hotel into a profitable asset

By Naveed Khan | November 12, 2025

With the wrong team in place, hotels are bound to fail, which is why the turnaround needs to start with the staff.... Read More

News / C Corps

Bullish Hoplamazian talks AI, 2026 pace, more

By Jeffrey Weinstein | November 11, 2025

On third-quarter earnings call, the Hyatt CEO talks about their favored positioning, reorganization and how they are testing AI, other metrics.... Read More

News / Mergers and Acquisitions

Latest news: Cooper buys in Florida; HEI adds in Miami; Atlantis to Maldives

By Rob Schneider | November 11, 2025

Breaking news about deals, development, data and more.... Read More

News / Brands

Marriott adds midscale City Express brand to Asia Pacific

By Rob Schneider | November 10, 2025

AB Capital has acquired two hotels in Osaka, Japan, that will be converted by Pacifica Hotels G.K. to the City Express by Marriott brand.... Read More

News / Mergers and Acquisitions

Latest news: Vici buys 7 Vegas properties; Auberge to Houston; Waldorf adds Greece

By Rob Schneider | November 10, 2025

Breaking news about deals, development, data and more.... Read More

Latest HITs: REITs report; Wyndham's BOLD progress; Indigo adds in UK

By Jeffrey Weinstein

A roundup of the latest news from across the global hotel industry.... Read More

News

Latest news: Ennismore residences in Spain; ISROTEL expands to Europe; Ovolo partners with SLH

By Rob Schneider

Breaking news about M&A, development, data and more.... Read More

News / Owners

Touting the “Pura Vida” in Costa Rica

Hotelier Mario Mikowski on the opportunities and obstacles of operating accommodations in the tropical destination.... Read More

News

Hotels are hitting affordability ceiling: report

By Rob Schneider

Lighthouse’s “State of global hotel pricing” finds that Western consumers are seeking more value while rates are rising in Latin America and traditional APAC destinations.... Read More

Latest news: APA acquires in Seattle; Starwood selling NYC 1?; AHT sells 2 more

By Rob Schneider

Breaking news about deals, development, data and more.... Read More