Alternative prototypes emphasize space optimization
and the potential to add to key counts.
IHG Hotels & Resorts is introducing new design
prototypes for its three suites brands – Staybridge Suites, Candlewood Suites
and Atwell Suites. While specific dimensions and features will vary for each
brand and individual property, the new suites prototypes emphasize space
optimization and the potential for additional guest keys. Projected to be
available for U.S. owners and developers by 2Q24, the new prototypes will
supplement – rather than replace – current IHG suites brand blueprints.
The new options emphasize space optimization and the
potential for new efficiencies while retaining key features from current
designs. These options supplement – rather than replace – existing choices for
all three brands and offer owners and developers additional flexibility to find
the best fit for their market and site including new build, conversion, dual
brand or adaptive reuse properties.
Staybridge Suites new Smart Studio room configuration offers
developers the option to include a slimmer room bay (a reduction from its
current 16’ size to 13’) that could comprise as much as 25% of the overall room
mix.
Candlewood Suites Beacon 4.2 variation further optimizes
land usage and generates new efficiencies through increased building density.
With slimmer room bays (from 15’3” to 12’6”), the additional Candlewood Suites
prototype offers the potential to add up to 12 keys on a similarly sized site.
Atwell Suites developers now can choose between two lobby
configurations with a new one-story, centrally loaded model. An additional
slimmer room bay option (12’6” versus 16’8”) includes a wet bar, sofa and work
desk, and brings the potential to add up to 12 keys on a similarly sized site.
The first properties expected to feature the new prototype
are expected to open as early as 2025. Currently, the designs will only be open
to U.S. properties, but IHG said it will allow for potential future adoption in
Canada, the Caribbean and Latin America.
IHG
has more than 700 suite-branded hotels open globally.