A 100,000-room base is just the starting point as this Boston-based hotel company fast tracks toward the scale and penetration that enables you to stand out from the competition.
Already one of the world’s 10 largest hotel companies with 16 brands and nearly 300 hotels, Sonesta International Hotels is expanding aggressively as owners worldwide look for a choice of franchise and management models, new flags for saturated markets and expertise from a company with the resources they need to increase profits. Keith Pierce, EVP, franchise & development, Sonesta International Hotels, discusses strategy, scale and how recent deals from North and South America to EMEA reflect what owners want now.